Bandz in Boston
The Boston Globe
By Beth Teitell
Posted June 3, 2010
"'I really don’t know why I like them,’' said Casey, 10, shrugging cheerfully as she chatted with other girls who were similarly decked out. 'I figured other people liked them.'’
She figured right.
The rubbery bands, which come in a multitude of collectible shapes — cowboy boots to monkeys to Wally the Green Monster — are so trendy that if they were a person, they’d be Justin Bieber.
Silly bands meet all the requirements of a modern craze. They’ve nabbed the top-selling spots on Amazon’s toys and games category. Kids can’t stop talking about them. Parents are fighting over limited supplies, according to one manufacturer. Schools are banning them. A-list celebrities are reportedly requesting customized packs for fans. And, of course, there’s the requisite Facebook page, Twitter feed, and YouTube videos.
Seen stretched out on the wrist, the bracelets — known generically as silly bands, but sold as Silly Bandz, Zanybandz, Stretchy Shapes, and Goofy Bands — don’t look that special. It’s off-wrist that the genius of the product can be appreciated. They come in such a wide variety of shapes that there may not be a human alive who couldn’t find something appealing."
To read more, click here.
Image courtesy of Sillybandz.